Talk About Satisfaction……..Sep 13, 2007
Satisfaction, the people-powered customer service site founded by rockstars Thor Muller, Lane Becker, and Amy Muller announced their company launch today, as well as an investment by First Round Capital, O’Reilly AlphaTech Ventures and great angels like Jeff Clavier and Mike Brown.
We are thrilled to be working with Satisfaction as they change the face of customer service online. What originally drew us to the company was the founders’ ability to develop amazingly simple and compelling products that solved some basic problems with current customer support functions. What sealed the deal is the notion that Satisfaction gives customers the tools to get satisfaction whether or not the particular company wants to get involved. So while Jim Stengel, CMO of P&G, is declaring that the era of “telling and selling” is dead and will be replaced by relationship marketing and John Battelle sells out his Conversational Media Summit where the mantra was “brands are conversations,” Satisfaction enables any customer of any company to create the customer service site they are looking for without waiting for that company to achieve enlightenment.
Next time you have an issue with a product or company and are frustrated by the lack of options presented, I can point you to a place where you might get satisfaction.